Has anyone ever paid for an Amazon ad? If so, what was your experience with it? Did it produce more sales?
I just watched a webcast interview with an indie author who made the New York Times and USA Today bestseller lists this summer. She sells an amazing number of books but she also puts a lot of money into promotion - about $8,000 for one book. Some of that is with Bookbub and she says she wouldn't have made the list without it. Her name is Jasmine Walt and she has done it twice this summer - once with a boxed set containing several authors' work and the second time with a single title she wrote with Rebecca Hamilton who you might remember from Autho. It seems Rebecca has made the lists before and has a method for how to go about it. They feel advertising is a must. Bookbub is out of my price range (approximately $2300 for a cosy mystery) but I could consider an Amazon ad if it would produce results.
Thanks, Colophon.A couple of writers on Write On have used them with some success. They haven't lost money. One hasn't had much of a response but the other had fifty sales he attributed to the ad. I think I might give it a try but don't know whether to wait for the new book in October or start with the one that came out July 1.
Okay, so I've tried three different ads on Amazon of both types.(That's 3 ads in total.) The first one was for 3 months. I only spent about $30 in total and basically broke even if you count the spin off sales of the other books. The second two were only for about a month. There wasn't a great deal of response in either one.
This past week I did a free promotion on my first book, Catnip, and had 1200 downloads. It has jump started sales (which have been poor since Christmas.) with several spin off sales and Kindle Unlimited reads and garnered a couple of good reviews.
It would seem to me that the free promotion is still more effective at getting books noticed than paid ads. That being said, I'm still planning on trying a Goodreads ad to see how effective that is.
m: Wishing one and all a historically significant New Year! Let's enter a new decade fully awake, with our eyes wide open, so we may observe the nightmare our world has become, and dream of creating a paradise on Earth, for everyone! 20 /20 vision!
Jan 1, 2020 2:54:35 GMT
Toni: Flash Poesy resumes Sunday 5 January. Look for #207
Jan 2, 2020 23:23:08 GMT
Toni: It's raining in Oz - so of course we get floods now.
Jan 19, 2020 23:03:51 GMT